CTrip 홈

Are you a high-energy, self-motivated individual who is excited about building a world-class travel brand in Philippines market? Trip.com is a rapidly growing OTA (online travel agency) and we are looking for a dynamic team member to drive our Philippines’s marketing efforts.

• Develop and implement strategies to grow Trip.com Philippines' social media presence and follower base across various channels.
• Identify key strategies and launch initiatives aimed at boosting channel performance and increasing market share.
• Create compelling content and execute marketing campaigns to drive follower growth, continuously reviewing and optimizing strategies for improvement.
• Set measurable goals to increase social media followers and channel subscribers, and consistently meet or exceed targets.
• Lead lead-generation campaigns to support new user acquisition and drive business growth.
• Monitor content delivery, proactively troubleshooting any issues before, during, or after campaign/project launches.
• Analyze and report on channel performance, offering insightful recommendations to enhance strategy and optimize product resources.
• Conduct market and competitive research to identify trends, opportunities, potential partners, and emerging strategies to maintain a competitive edge.
• Assist with cross-market operational duties as needed.
• Collaborate effectively with product teams, design teams, and HQ teams for seamless execution of initiatives.
• Work closely with Trip.com's global offices to align on marketing and merchandising campaigns.

• Proficiency in English (both written and spoken) is required. Knowledge of Mandarin is a plus.
• Willingness to travel for business purposes.
• 5+ years of professional experience, with at least 3 years in social media management, particularly in community building and daily operations on platforms like Facebook, Instagram, and TikTok.
• Strong content creation skills, with a preference for experience in short-form video and graphic design.
• Knowledge of the travel industry and prior managerial experience is a plus.
• A proactive, can-do attitude with a keen interest in learning new global OTA strategies.
• Understanding of travel products and how to tailor offerings to meet the preferences and behaviors of the target market.
• Experience with marketing automation tools, CRM platforms, and graphic design is advantageous.

• Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions

• Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact

• We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.

• We encourage flexible work arrangement

• Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.